BiDiLase

BiDiLase: high-speed QR code laser marking for smart packaging

BiDiLase delivers QR code laser marking for high-speed packaging lines. It creates unique QR and DataMatrix codes that support smart packaging, serialisation and end-to-end traceability.

With speeds of up to 1,000 metres per minute and the ability to generate more than 100 unique QR codes per second, BiDiLase supports large-scale serialisation without limiting production-line performance.

Unique QR codes for complete traceability

Each product can receive a unique QR or DataMatrix code that acts as a digital passport. This identifier can support traceability throughout the value chain, from production and distribution to retail, consumer interaction, recycling and data analysis.

High-speed QR code laser marking makes it possible to apply variable information such as batch numbers, dates, unique identifiers and serialisation data directly onto each pack. It helps manufacturers move towards connected packaging while meeting growing traceability and product-information requirements.

Built for high-speed production lines

BiDiLase is designed to mark at speeds of up to 1,000 m/min, making it suitable for production environments where conventional coding systems may restrict throughput.

Its ability to generate more than 100 unique QR codes per second enables mass serialisation while maintaining productivity. It is particularly suited to food, beverage, pharmaceutical and consumer goods manufacturers that need to code high volumes of packs with individualised information.

High-speed QR code laser marking for production lines

A code must do more than be printed: it needs to remain readable throughout the supply chain and, when required, be scanned reliably with a smartphone.

BiDiLase produces high-definition 2D codes with a dot size optimised for readability. This supports clear, consistent QR and DataMatrix codes for traceability, promotions, authentication and digital product information.

Serialisation and connected packaging

BiDiLase works with Integra Promo & Serialization software to generate, manage and mark unique codes at high speed. Together, they create new opportunities for packaging:

  • Individual product traceability.
  • Pack and product serialisation.
  • Promotions and loyalty campaigns.
  • Access to nutritional, usage and recycling information.
  • Brand protection and anti-counterfeiting initiatives.
  • Data collection throughout the product lifecycle.

Each code can become a direct point of contact between the brand and the consumer, while remaining fully integrated into an industrial production process.

Laser coding without consumables

As a laser marking solution, BiDiLase does not require inks, ribbons or solvents. Codes are created directly on the packaging, reducing replenishment, cleaning and waste-management tasks associated with other coding technologies.

This supports a cleaner and more efficient production process, with lower dependence on consumables and improved continuity on the line.

Flexible production-line integration

BiDiLase features an integrable marking head and is designed for high-speed packaging lines. Its system combines diode laser technology, water cooling and power of up to 240 W.

It can mark up to 13.6 mm in print height and can be configured for projects where speed, code quality and connected packaging are critical requirements.

BiDiLase applications

BiDiLase is particularly suitable for:

  • Food and beverage packaging on high-speed production lines.
  • Pharmaceutical products and serialisation applications.
  • Consumer goods requiring connected packaging.
  • Promotions and campaigns based on unique QR codes.
  • Products requiring individual traceability.
  • Brands that want to deliver digital information, loyalty initiatives or consumer experiences through the pack.

Take packaging traceability further

With BiDiLase, every pack can carry a unique, readable and connected code. Our team can assess your production line, packaging material and traceability objectives to define the right laser marking solution.

BIDILASE
Unique QR code laser marking on blue consumer packaging
BiDiLase QR code marking on pharmaceutical packaging
High-definition QR code laser marking on black packaging
Unique QR code on snack packaging for product traceability
DataMatrix code laser marking on a product label
QR code laser marking with BiDiLase on consumer packaging
Speeds of up to 1,000 m/minDesigned for very high-speed production lines.
More than 100 unique QR codes per secondSupports large-scale serialisation without slowing production.
Unique QR and DataMatrix codesProvides every pack with a digital identity for end-to-end traceability.
High-definition code qualityCreates clear, reliable 2D codes optimised for scanning.
Up to 240W laser powerDelivers the performance required for demanding industrial applications.
No inks or consumablesReduces maintenance, waste and operating costs associated with coding.

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